This is no B.S. - Everyone looks at product or service reviews before they buy. EVERYONE!
You and I both know that customer reviews are more than just words on a page.
They're the lifeblood of modern business.
Think about it.
Every product we consider...
Every service we think of hiring...
Every new place we want to try...
We instinctively search for reviews.
They paint a picture and tell us a story.
Some of these stories? They're downright inspiring.
They shout, "This is AMAZING!"
Others? Well, they're the stuff of nightmares.
So, naturally, we gravitate towards the AMAZING tales.
They make us feel confident, assured, and eager to part with our hard-earned cash.
"Wow! Take my money now!" π°
We're drawn to those 5-star experiences, hoping for our own fairy-tale ending.
But then there are those reviews...
The ones that read like a suspense thriller, making our eyebrows rise in disbelief.
Ever noticed how a single negative review can overshadow a dozen positive ones?
It's like a stain on a white shirt - the first thing you see.
Even if we've never visited the business, that one-star horror story plants a seed of doubt.
We mentally blacklist the place, silently thanking the reviewer for the heads-up.
And word spreads fast...
Before you know it, we're telling our friends, "Heard about that place? Sounds like a real trainwreck!" π±